The most precise handcrafted builds.

Weight-sorted heads, shafts and grips are picked from the thousands of options in the Club Champion build shop.

Each shaft is SST PUREd to find and mark its most stable orientation, then aligned that way in the clubhead.

One builder owns the whole build, weighing and inspecting every component and reading each piece before it goes in.

Cutting, sanding and prep are completed, then the grip is installed and aligned to the PURE position across the set.

Digital, calibrated machines match each club to the swingweight your fitting produced — the same across every store.

A ferrule is fitted and the set is glued with a 24-hour high-bond epoxy; grips and PURE position are checked again, then dried.

Ferrules are turned smooth and the clubs are bent to precise loft and lie on calibrated machines.

Every club is cleaned, shined and checked against its intended specs by our Quality Control team before it ships.