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Top club fitter continues expansion with new additions at HQ and beyond 

Willowbrook, IL – The growth is continuing for at least one golf retailer in 2022 — Club Champion is seeing record expansion in every category, both domestically and internationally. In just under five months, the globe’s top custom club fitter has created a new base of operations in Arizona, expanded its Illinois build facility and headquarters, acquired three international partners, and hired new corporate leadership. 

Nearing its twelfth year of business, Club Champion is recognized as the top custom club fitter in the USA and has recently expanded beyond domestic borders to claim the title worldwide. The brand offers Tour-quality club fittings and custom-built clubs for every level of golfer. Each state-of-the-art fitting studio houses over 65,000 hittable head and shaft combinations from over 60 golf manufacturers, alongside the best technology and talent the industry has to offer. Club Champion’s brand-agnostic approach has propelled them from a regional business to an award-winning international chain on an unprecedented growth trajectory. 

“We’ve come out of the gate strong in 2022,” said Adam Levy, Club Champion CEO. “It began with establishing a new operational facility in Arizona and has continued through acquiring massively successful international brands and adding support and leadership across the organization. On the heels of all that, we’re now expanding our build facility here in Willowbrook, IL. The first two quarters of 2022 have been a huge victory for our team.” 

The international expansion has made waves in recent months, with names like Tour Experience Golf (TXG) joining the Club Champion family. Golf Principles in the United Kingdom and PureForm Golf in Australia have also joined forces with North America’s premier fitter. All these partners share Club Champion’s brand agnostic fitting philosophy and now, the potential for growth in their respective regions is unlimited.  

The warehouse expansion at the Willowbrook, IL headquarters features a major upgrade of space and work capability. The new warehouse is more than 26,000 square feet and features upgraded facilities and systems to streamline and optimize the build process from start to finish. 

The increased demand that led to the HQ expansion also prompted the construction of a brand-new space in Tempe, AZ. This new 34,000 square-foot facility will handle the club building operations for the western and southern regions of the US. 

“Our footprint is growing so our capabilities here in the build shop and beyond needed to keep pace,” Levy said. “It feels like we’re adding something new every day but that’s what helps motivate us. We know we’re serving hundreds of thousands of golfers and these new additions help us provide even more incredible experiences for our clients.” 

Additionally, the company has added leadership: CFO, Jon Reepmeyer; VP of Sales, Mike Glienke; Director of Operations (Willowbrook), David Hefling; Director of Operations (Tempe), Curt Cather; Director of Digital, Kevin Iaquinto; and Director of Human Resources, Carol Kozlowski. 

The cherry on top of this expansion is the company’s domestic growth, since Club Champion’s roots are here in the USA. The fitter will open its 100th store in Q2 as well as celebrate the opening of a brand-new flagship studio concept on 42nd Street in New York City.  

“When our founder Nick Sherburne started this ride, one hundred stores felt like a pipedream,” Levy said. “Here we are, just over a decade later, talking about the next phase and seeing that anything is attainable so long as you keep your core purpose in mind. For us, that’s upgrading the equipment and on-course experience of passionate golfers who want to play their best golf.” 

More information about Club Champion can be found at, on social media, or by calling (888) 340-7820. 


About Club Champion  
Club Champion is the USA’s most prominent name in custom club fitting and building services. Established in 2010, there are now more than 100 Club Champion locations internationally. Each studio offers golfers access to over 60 brands and more than 65,000 hittable head and shaft combinations. Club Champion has solidified their position at the top of the industry through comprehensive Tour-level fittings, unrivaled club building, and the use of top-tier technology. The company is headquartered in Willowbrook, IL and is home to more than 350 employees, including hundreds of the most highly trained Master Fitters in the world. For more information about Club Champion, visit 


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